Arcata is a systems approach to coaching and training.

Dan John and Chip Conrad are authors.

3 hours and 30 minutes of live event lecture.

A winning combination!

You will think Dan and Chip planned this all winter because of the smooth flow of their lectures. They came up with a delightful tapestry of thoughtful ideas by weaving together Dan’s decades of experience and Chip’s study of physical culture and tradition. Stopchasingpain.com wrote Perry Nickelston, DC,NKT,SFMA.

Theholistic athlete DVD is amazing. If you really listen, Dan John’s systems section will change your life. Awesome! He is a great host.

The data folder on this DVD contains transcripts and audio files of both lectures, as well as excerpts from their recent books, Intervention and Lift with Your Head.

Strength coaches Dan John and Chip Conrad give us their newest ideas as they blend tradition and current thinking into substantial training results. You will learn using structured principles.

There are 7 levels of goal-setting.

Dan has 5 principles of strength coaching.

Dan has 3 rules for his systems approach to coaching.

There are 5 truths you need to apply to training programs.

There are 4 aspects of being a trainer. Dan and Chip are accomplished athletes, coaches, teachers and perhaps most importantly, thinkers. You will stop the video to think about how to use the new material in your training or with your clients and athletes.

They have some ideas on that as well. Arcata California Extras was filmed at 21 Grams Gym.

PDF links listings.

There are live lecture videos.

PDF of the lecture transcripts.

The full lectures have audio files.

Dan presented his workshop presentation.

There are free audio lectures.

There is an excerpt from the book Lift with Your Head.

There is an excerpt from Dan’s book Intervention.