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Bruce Grimley – Theory and Practice of NLP Coaching: A Psychological Approach

Bruce Grimley. Theory and practice of coaching. A psychological approach.

Bruce takes NLP in Coaching to an entirely new level, building on the giants before him.

The book is recommended to any coach who wants to update their knowledge and understanding of NLP and coaching.

I found it very readable and well researched. No person wanting to develop the field further should be without it.

Do you struggle with the complexity ofNLP?

You are in the right place. A practical guide to understanding the psychological theories, principles and research that underpin the approach is provided in this book.

The book contains practical hints and tips, case studies and exercises.

What is NLP coaching?

There are general theories and principles that underpin the approach.

Theory is translated into practice.

There is research evidence that says NLP coaching works.

Anyone wanting to develop their knowledge and practical skills in this increasingly popular approach will find this an essential companion.

Bruce Grimley is the Managing Director of Achieving Lives and an Associate Fellow of the British Psychological Society.

There are many apparent contradictions in the book. You must have this book in your collection if you are into coaching at a professional level. I recommend it to any coach who wants to improve their knowledge and understanding of coaching. The IN President is Prof. Dr. Karl Nielsen.

Bruce Grimley has produced an excellent work on NLP premises about communication, framing, and reframing. The book focuses on therapy as well as research. L. Michael Hall is the author of numerous best selling books.

The book is well researched and readable. No person wanting to develop the field further should be without it. Jane was formerly a research officer at the University of Surrey.

Bruce takes NLP in Coaching to an entirely new level, building on the giants before him. The Association for Coaching has a member.

The study challenges the evidence about the arena of coaching. The book forces a focus on self development that is congruent with the ever changing landscape and raises debates about our current practices. Dr Sally Vanson is a behavioural change consultant.

The Theory and Practice of NLP Coaching is a well written, entertaining and profound introduction into NLP and its application to coaching and life. The explanations by Bruce Grimleys take the reader beyond the new coaching techniques to the source of the techniques. This enthusiastic proselytizing is managed while clearly presenting the current professional and the need for a more systematic organization and understanding of the materials. I think he got it by Jove. The Executive Director Research and Recognition Project is Frank Bourke.

Bruce Grimley has taken the minefield which can be NLP and transformed it into a goldmine of well researched and referenced models, linking their source back to related fields, thus providing an historical trail of how NLP has been modelling excellence over the years. In the second part of his book, Bruce goes on to challenge some of the current practices in NLP, and offers his considered view on where improvements can be made. Maybe the NLP community could take further steps towards creating a more stable future by listening to his advice. Karen Moxom is the MD of the Association for NLP.

Bruce has an easy to read and critical discussion of NLP in the present day. Rarely have I seen a text that is well researched and well argued. It contributes to a better understanding of both the history and the present use ofNLP, generally and in coaching practices. The text is academic without being pretentious and woven within the text are reflections and exercises to enhance the readers understanding and application of the tools and techniques outlined. I would recommend this to anyone who is interested in learning more about the basis of NLP in practice. It was important for anyone training in the field to read it. Dr Suzanne Henwood is an associate professor.

The text gives a responsible and professional look at the Neuro Linguistic Programming (NLP) coaching specialisation. Veteran practitioners and aspiring coaches will find the subject easy to understand in the book. Chapters combine theory and practice. The practical hints and tips make the transition from theory to practice simple and elegant. In order to maintain the growth and professionalisation of NLP coaching, a critical academic discussion is presented by Bruce Grimley. It is recommended that you read this text for coaches and not just forNLP practitioners.

Professor Michael L. Kreindler is from Israel.

The human givens APET model is a point of reference for this thoughtful exploration of NLP principles in the context of coaching. The author wants to capture the spirit of the techniques, which are found in the underlying conceptual assumptions, and to highlight the many psychological strands.

This book offers an excellent balance of theory and practice, making it an easy, enjoyable and highly informative read. There is a mix of exercises, case studies and practical hints and tips. This shows how the theory can translate into practice. I would highly recommend this book for any coach with or without previous experience of NLP. The Association of Integrative Coach-Therapist Professionals Journal was published by Jayne Hildreth.

The book makes a useful contribution to the field of practice. I came away with a better understanding of what NLP is, and what it is not, why it has proved challenging to investigate through more traditional psychological methods, and how it might be possible to find a middle ground between the polarised views of the debate. Sarah is a coaching psychologist.