Dan Kennedy – Make ‘Em Laugh & Take Their Money

Good humor makes people buy more and buy more happily. Being able to effectively use humor for your sales and persuasion purposes is a powerful advantage for any speaker, salesman or writer. Dan Kennedy has 30 years of experience as a popular professional speaker, author of 13 books, columnist and advertising copywriter, and looks at humor as an instrument of persuasion and influence. Anyone who must stand and deliver speeches, seminars, group sales presentations, serve as toastmaster, or write advertisements, sales letters or newsletters will find fodder here to be funnier with a purpose. The book is both thoughtful and easy to read. You will get a better appreciation for the humor around you and humor professionals who entertain you, and you will exit stage left with humor strategies and tricks you can use. Even if you are not funny. This book may not be suitable for children. Either way, it was for the easily offended.

From the author. It’s not like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it’s like it I thought better of the title, Mugging for Fun and Profit. It reminds me of Napoleon Hill, who was threatened by his publisher with the title ‘Use Your Noodle To Get The Boodle.’ It was overnight. The power of a deadline. One of the all-time bestselling books is about success. If you are going to hit them over the head and drag them out into the desert to empty their pockets, you need to know how to make them laugh.